Objective 2.2

By 12/31/2019, increase access and consumer demand for nutritious food choices in 68104, 68105, 68107, 68110, 68111, 68117, 68124, measured by an aggregate 15% increase in purchasing pattern, consumption, access to healthy foods, and preference for healthy food options.

For additional information or to join the work group contact:
Food Bank for the Heartland
Susan Ogborn

Key Actions 

Status of Key Actions
Completed  In progress  Not Started 

 Define measures-PRC & others
  •     Complete Nutrition Environment Measures Survey (NEMS) (2018)
  •     Food Bank of Heartland lbs. produce distributed
  •     Consumer Education (Cary Miller at UNL Extension, FB pantries, WIC/SNAP)Survey
  •     Assess the affordability and safety of some locations. ( Assess what exists as expansion plan i.e. focus groups, how do we at a larger scale impact safety)

 Retail Strategies 
  •     Double up Food Bucks-->pilo-->expanded (Financial Insecurity Nutrition Incentive, 1422, etc.)
  •     Healthy Corner store/farm to store
  •     Assess Phil Foodways purchase #’s for winter months and identify a strategy to address potential gap

  •     Healthy vending (1422), worksite wellness (partners for healthy cities )


Quarter 1:

Food Bank for the Heartland distributed 1.26 million pds.(630,000 to DC) of produce this quarter

UNL Nebraska Extension’s Nutrition Education Program (NEP) conducts ongoing consumer education to increase demand through two USDA federally funded programs SNAP-Ed & EFNEP. Consumer education results from fiscal year 2016 (October 1, 2015-August 2016)are as follow:

    Total limited resource adults in Douglas County Nebraska taught a series of seven Nebraska Extension NEP food and nutrition classes = 651.

    Based on pre and post 24-hour dietary recalls there was an increase in fruit and vegetable consumption. Pre & Post percentages of those who meet the daily recommended amount. Pre-           Vegetable intake = 41%, Post Vegetables = 64% Pre Fruit intake = 42%, Post Fruit = 61%

    Healthy Neighborhood Store customer’s that received varying amount of nutrition education at 5 Douglas County Healthy Neighborhood Stores from May 2016-July 2016 (let me know if you     want me to update this info once all data is completed for August). = 2,572

Piloted Fresh Food Bonus Bucks-distribution of $5 coupons-50% reception rate

Healthy vending resolution guidelines passed by BOH & County Commissioners (15 DC buildings have purchasing policy).

Farm to Store: Phil’s Foodway, Omaha Home for Boys & Cooper Farms K& J, J& D Cubby's in Bennington (purchasing of produce stand).

Quarter 2:

For FY 2016 27% increase in produce distributed in pantries

Demos and Fresh Food Bucks created 30% increase in produce purchased by pilot grocery location

Clients will choose fresh produce if it is easily accessible and accompanied by recipes.